WhatsApp Equality Mic

Art Direction, Industrial Design

The WhatsApp Equality Mic was part of a campaign to promote gender equality in the music industry, featuring collaborations with TINI, Anitta, and Becky G. The initiative aimed to use voice as a tool for empowerment, aligning with Women's History Month.

Escúchanos. Míranos. Ft. TINI, Anitta, Becky G. © WhatsApp.

"
Because with our voices united, there's power and progress."
Description

In this project, I was tasked with designing the microphone, making it a functional symbol of empowerment. I focused on creating a design that resonated with WhatsApp’s brand and the campaign's message, ensuring its practicality for music events and videos.

Design Exploration